Analytics & Tag Hygiene Diagnostic

GA4 & Google Tag Manager Duplicate Tag Checker

Inspect any website for duplicate Google Analytics 4 (GA4) Measurement IDs, conflicting GTM containers, legacy Universal Analytics scripts, and real-time network beacons.

Why Duplicate GA4 & GTM Tags Silently Sabotage Ad Spend

When a GTM container fires a GA4 tag while a hardcoded gtag.js snippet also remains in the HTML, every pageview and conversion is double-counted. Our headless Chromium engine distinguishes between standard GTM head/noscript pairs, GTM-injected tags, and genuine duplicate declarations.

  • Detects GTM containers (GTM-XXXX), GA4 Measurement IDs (G-XXXX), and Google Ads conversion tags (AW-XXXX)
  • Separates active HTML script declarations from GTM runtime container injections to prevent false positives
  • Verifies real network beacon transmissions to google-analytics.com and googletagmanager.com